Piazza Grande 1564 creates products and services that enhance brand identity and customer experience, particularly in the hospitality, food and luxury sectors. From olfactory identity – using fragrances and amenities, to mascots and reaching as far as the creation of projects of immersive experiences and innovative products, Piazza Grande 1564 is the unconventional expression of creativity, a sense of beauty and taste in the finest of products that are Made in Italy.